ON-DEMAND WEBINAR

 

ACCOUNT BASED

EVENT MARKETING CRASH COURSE

 

 

WATCH THE RECORDING NOW

 

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SARAH BOLT, CO-HOST

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As Customer Marketing & Events Manager, Sarah plans, facilitates and measures all customer-facing marketing programs. She leads the planning and execution of InsightSquared's customer conference, Ramp.

DAVID EPSTEIN, CO-HOST

David_Epstein_Headshot_Bizzabo.jpgDavid is the Demand Generation Director at Bizzabo where he oversees the company's full-funnel customer acquisition strategy. Bizzabo is the world's fastest growing event technology company and is the #1 rated event platform. 

CREATE AN ACCOUNT-BASED EVENT STRATEGY 

The majority of senior marketers intend to organize more events next year than they did this year. That's because live events are an effective way to attract new accounts and engage existing accounts. This webinar recording will teach viewers how to create a live event marketing strategy that fits into your overarching ABM plans. 

 

Once you register you will receive instant access to the webinar recording.

 

WHAT YOU WILL LEARN

  • Tactics leading companies use attract and engage target accounts with live event marketing.

  • Strategies to measure collect, integrate and measure data from live events into other tech platforms.

  • Principles to develop a comprehensive ABM live event strategy for 2018.

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