Optimizing-ABM-Event-Strategy-LP

Account-Based Marketing for Events

How to Bring Precision to Your In-Person Strategy

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A NEW ERA OF EVENT MARKETING

Today, 80% of marketers measuring ROI say that account-based marketing (ABM) outperforms other marketing investments. Discover:

Why your company should invest in ABM
How to Define ABM messaging

How to integrate your events into a greater ABM strategy

Download the report today!

ABM for Events Book

ABM for Events Calendar

FEATURING PERSPECTIVES FROM LEADING MARKETERS

"Events are a natural fit for ABM and are critical to us."
"It’s all about clearly defining your target accounts and key players."
"With ABM, event marketers can now invite the right people with decision-making power and attract them with topics and speakers that resonate."

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