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The event management platform analysts recognize and customers love

Named as a Visionary in the Gartner® Magic Quadrant™ for Event Marketing and Management Platforms (2026) and a Leader in the Forrester Wave™ for Event Management Platforms (2024), Bizzabo makes events easier to run at scale, decisions easier to make, and success easier to achieve.

Learn more about Bizzabo

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What analyst reports say about Bizzabo

Built to scale complex
event programs 

Gartner’s research cites that Bizzabo supports midmarket and enterprise organizations “in developing scalable in-person, hybrid, and virtual events,” with “flexible pricing based on capabilities required.”

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AI that connects events to pipeline 

Gartner highlights Bizzabo’s “AI-driven matchmaking, real-time engagement signals, and native CRM platform attribution”, so you can “connect sponsor activity directly to pipeline impact.”

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A customer favorite and trusted partner 

Recognized by Forrester as a Customer Favorite, Bizzabo earns “strong praise for the speed and quality of responses... from the customer services team”, so you’re never on your own.

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More strengths from the Gartner Magic Quadrant and Forrester Wave

Simplify segmented registration
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“Bizzabo enables event marketers to develop unique and customizable registration flows based on audience segments.”
- Gartner Magic Quadrant 2026

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Personalize event navigation
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“Bizzy provides a conversational interface that assists attendees in discovering sessions, speakers, people, and meetings.”
- Gartner Magic Quadrant 2026

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Scale with flexible pricing
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“Bizzabo offers an annual subscription pricing model, which does not include a per-registration fee, with flexible add-ons.”
- Gartner Magic Quadrant 2026

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Create standout experiences
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“Bizzabo has differentiated capabilities in badging and offers strong event marketing and attendee engagement features.”
- Forrester Wave 2024

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Why customers choose Bizzabo

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“We are a small team of three, and we produce over 100 events a year. Bizzabo made this possible with its ease of use and a platform that works for busy event professionals.”

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Spring Taylor

Senior Manager Events

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“What stands out most is how smooth the entire process is. Everything is connected, and after the event, we can easily access and analyze the data.”

Kristine Martirosyan

Event & Digital Marketing Officer

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“Bizzabo stands out as a trustworthy partner, prioritizing our specific needs and enhancing our event strategies effectively.”

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Daniel McCartt

Senior Events Manager

Why Gartner and Forrester research matters for event platform decisions

As events continue to serve as a critical source of pipeline, community, and first-party data, organizations are looking for platforms that go beyond execution. Analyst reports cut through the noise, helping you evaluate platforms based on what drives results.

Resources for evaluating event marketing and management platforms

The Event Management Software Buyer’s Guide
The Event Management Software Buyer’s Guide

Everything you need to evaluate, compare, and confidently choose your next event software.

Download now
Enterprise Event Tech RFP Template
Enterprise Event Tech RFP Template

Learn how to choose the right platform and download a modern event tech RFP template.

Read More
How Trellance streamlines event operations with Bizzabo
How Trellance streamlines event operations with Bizzabo

See how Trellance saved weeks of time and streamlined registration, websites, and integrations with Bizzabo's event platform.

Read More

Disclaimer: Gartner does not endorse any company, vendor, product, or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.

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