We analyzed almost 1,000 events to inform your hybrid and virtual event strategy
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Amid the shift to virtual, event organizers re-evaluated their key objectives and operating business models. We saw this manifest in many ways, including adapted pricing models to increase return on events.
For this report, we analyzed almost 1,000 events from January to April 2021 to help you make informed decisions for your virtual and hybrid event strategy.
FINDINGS PREVIEW:
• 52% of virtual sessions focus on interaction
• 42% of all attendees watch the entirety of a virtual session
